HealthCoach Prevention Program (HCPP) is a shift in the treatment and prevention of chronic disease syndromes such as Cardiovascular Disease, Type II Diabetes, Obesity and neurodegenerative diseases such as Alzheimer’s and Parkinson’s disease.

HealthCoach uses data from anthropological studies of modern day hunter-gatherer populations, Blue Zones regions from around the world with high concentrations of centenarians, and clinical studies to develop prevention protocols for chronic disease syndromes and for cognitive loss.

HealthCoach emphasizes a return to the more primitive diet and exercise plan that made our ancient genome thrive.

HealthCoach suggests that the current rise in Chronic Disease Syndromes is connected directly to the stress of our modern Western American diet, and the lack of sustained movement that our genome was designed for.

HealthCoach addresses this evolutionary discordance by modifying both diet and lifestyle to match the complexity of our genomic selves.

HealthCoach understands nature does not miscalculate, it designed humankind and built our bodies to forage, hunt, eat plants, and to move in order to sustain a healthy life. Mankind was not built to go to a grocery store in a car, that does not sustain life!


The Founder

I have spent my adult life studying public health, chronic disease prevention, and the science behind movement. My lifelong pursuit of knowledge has led me to three core principles: 1) Nature got it right, 2) Chronic disease syndromes including cognitive loss is preventable, and 3) We are a species designed to move daily. By following these principals my clients have improved the quality of their life through a host of health difficulties.

Gerald J. Joseph earned his B.S. degree in Health Science, San Diego State University, M.Ed., Master of Education degree, Grand Canyon University, and a K12 Health Education Teaching Certificate, Florida Department of Education. My recommendations are consistent with guidelines established by the Centers for Disease Control and Prevention, CDC, The American College of Sports Medicine, ACSM, and supported by The National Center for Biomedical Information, NCBI, which advances science and health by providing access to biomedical and genomic information.


Gerald began his career as Director of Sports Medicine & Nutrition for Fitness by Design, LLC located within the Rancho Santa Fe Medical Center working with competitive athletes, women’s health issues, obese children, and adults suffering from chronic disease syndromes (E.G., type II diabetes, hypertension, heart disease, chronic fatigue, and Alzheimer’s disease) using a multi-modality treatment approach – diet, organic nutraceuticals and activity.

“[My surgeon] thought my results were outstanding, much better than expected due to the complicated surgical procedure. All I can tell you is that since I started working with Gerald, I have dropped weight, have more energy, and seem to be healing like a son of a gun. Oh, and I’m sleeping better, too. Can’t really ask for much more.”

- Adam, Writers Guild America (WGA)

Gerald J. Joseph

Most of my adult life has been spent in the pursuit of knowledge
to help people live better, more fulfilling disease-free lives

STEM Education

As Site Director, supervise 6 Teachers serving 95 K- 6th grade students. Implementing Creative Brain Learning program which provides comprehensive music and S.T.E.M. enrichment.


iCorHealth is a global concierge cardiovascular monitor and response service developed by doctors, scientists and medical technologists using advance

Rancho Santa Fe Medical Center

Following the guidelines established by the Centers for Disease Control and Prevention, The American College of Sports Medicine, and the National Center for Biotechnology Information, Fitness by Designs offers

My recommendations are consistent with guidelines established by the CDC, Centers for Disease Control and Prevention, ACSM, American College of Sports Medicine and utilizes evidence-based science from the NCBI, The National Center for Biotechnology Information.


Grand Canyon
University, GCU Phoenix, AZ

Master of Education, M.Ed.

San Diego State
University, SDSU, San Diego, CA

Bachelor of Science, B.S.
Health Science
Public Health

Florida Department Of
Education K12 Teaching Certificate -
Health Education

James Monroe Elementary School, Santa Rosa California
Cardinal Newman Preparatory Academy, Santa Rosa California
Westminster Avenue Elementary School, Venice Beach California
Charles H. Kim Elementary School, Los Angeles California


Family Life Education SDSU
Comprehensive School Physical Activity Programs K12 CDC
Health Education Curriculum K12 CDC